The City-County Communications & Marketing Association has announced the 2025 winners of its national Savvy Awards Competition during a recent ceremony at their Annual Conference.
The City of Kannapolis was awarded top honors for the Gem Theatre Strategic Marketing Plan for the Renovation and Reopening of the facility.
Over 1,100 entries in 37 categories were received from cities across the United States and Canada. Only 90 Savvys were awarded based on the merit of the work and the results from the marketing efforts of the municipalities.
The Gem Theatre Strategic Marketing Plan including components for fundraising for the theatre’s renovations, a video detailing the history and importance of the theatre to the resident’s of Kannapolis, the reopening event, and permanent historic displays added to the theatre.
The Savvy Awards, held in conjunction with 3CMA’s Annual Conference, recognize outstanding local government achievements in communications, public-sector marketing and resident-government relationships. The Savvies salute skilled and effective city, county, agency or district professionals who have creatively planned and carried out successful innovations in communications and marketing.
The City-County Communications & Marketing Association is the nation's premiere network of local government communicators. With 2,000 members, the organization was founded in 1988 on the philosophy that communications and marketing are essential to helping governments engage and build stronger relationships with their residents. Effective public communicators are vital to local government success, linking residents to the essential information they need to access services and be part of the democratic process. They play a key role in cultivating a shared vision for the community.
The 3CMA Savvy Competition accommodates local government organizations of all sizes and budget classes by judging entries in several different population groups.
3CMA utilized professional communicators from across the United States as judges who review every entry using a strict point criteria system.
The list of all award winners is available online at 3cma.org. For additional information, please visit 3cma.orgor call 703-707-0830.